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Social Media Analytics

Available social media metrics and analytics 🔎

Here's a list of social media metrics currently available on Measure Studio.

Social Media Analytics Tool
Instagram Analytics Tool

Instagram Metrics and Analytics

Overview

  • New Posts

  • New Videos

  • New Photos

  • New Carousels

  • New Stories

  • Follower Growth

  • Video Views - Organic

  • Reels Plays

  • Impressions - Organic

  • Story Impressions

  • Post Impressions

Engagement

  • Total Engagements - Organic

  • Comments - Organic

  • Likes - Organic

  • Saves - Organic

  • Stories Replies - Organic

  • Stories Taps Forward - Organic

  • Stories Taps Back - Organic

  • Stories Exits - Organic

  • Shares - Organic

Paid

  • Ad Spend

  • Clicks

  • Unique Clicks

  • Reach

  • Impressions

  • Video Views

  • CPM

  • CPC

  • CPP

  • Click-Through Rate (CTR)

Instagram
YouTube Analytics Tool

YouTube Metrics and Analytics

Overview

  • New Posts

  • Video Views

  • Video Views - YouTube Premium

  • Video Watch Time (Minutes)

  • Video Watch Time - YouTube Premium

Revenue

  • Estimated Revenue - Total

  • Estimated Revenue - Ads

  • Estimated Revenue - YouTube Premium

  • Monetized Playbacks

  • Ad Impressions

  • Estimated CPM

  • Estimated Playback Based CPM

  • Estimated RPM

Engagement

  • Engagement Rate

  • Total Engagements

  • Comments

  • Shares

  • Likes

  • Dislikes

Audience

  • Net Subscribers

  • Subscribers Gained

  • Subscribers Lost

YouTube
Facebook Analytics Tool

Facebook Metrics and Analytics

Overview

  • New Posts

  • New Videos

  • New Photos

  • New Carousels

  • New Text Posts

  • New Link Posts

  • Page Like Growth

  • Video Views

  • Video Watch Time (Minutes)

  • Impressions

  • Reach

Revenue

  • Ad Impressions - Owned

  • Ad Impressions - Crossposted

  • Ad Impressions - Total

  • Ad Break CPM - Owned

  • Ad Break CPM - Crossposted

  • Ad Break CPM - Total

  • Estimated Ad Break Earnings - Owned

  • Estimated Ad Break Earnings - Crossposted

  • Estimated Ad Break Earnings - Total

Impressions

  • Impressions - Paid

  • Impressions - Organic

  • Impressions - Viral

  • Impressions - Fan

Video Views

  • Video Views - 3s - Unique

  • Video Views - 3s - Organic

  • Video Views - 3s - Paid

  • Video Views - 3s - Sound On

  • Video Views - 10s - Total

  • Video Views - 10s - Unique

  • Video Views - 10s - Organic

  • Video Views - 10s - Paid

  • Video Views - 10s - Sound On

  • Video Views - 1m - Total

  • Video Views - Complete

  • Video Views - Page Owned

  • Video Views - Shared

Video Watch Time

  • Video Watch Time - Organic

  • Video Watch Time - Paid

  • Video Watch Time - Page Owned

  • Video Watch Time - Shared

Engagement

  • Engagement Rate

  • Total Engagements

  • Shares

  • Likes Reactions

  • Love Reactions

  • Wow Reactions

  • Haha Reactions

  • Anger Reactions

  • Sad Reactions

  • Total Reactions

  • Clicks

Facebook
TikTok Analytics Tool

TikTok Metrics and Analytics

Overview

  • Follower Growth

  • New Posts

  • Video Views

  • Reach

  • Video Watch Time (Minutes)

  • Profile Views

Engagement

  • Likes

  • Shares

  • Comments

TikTok
X (Twitter) Analytics Tool

X (Twitter) Metrics and Analytics

Overview

  • New Posts

  • New Videos

  • New Photos

  • New Text Posts

  • New Link Posts

  • Follower Growth

  • Impressions - Organic, Paid

  • Video Views - Organic, Paid

Engagement

  • Engagement Rate

  • Total Engagements

  • Total Likes

  • Likes - Organic

  • Likes - Paid

  • Quotes

  • Total Replies

  • Replies - Organic

  • Replies - Paid

  • Total Retweets

  • Retweets - Organic

  • Retweets - Paid

  • Total Profile Clicks

  • Profile Clicks - Organic

  • Profile Clicks - Paid

  • Total Link Clicks

  • Link Clicks - Organic

  • Link Clicks - Paid

  • Click-Through Rate (CTR)

Twitter
LinkedIn Analytics Tool

LinkedIn Metrics and Analytics

Overview

  • New Posts

  • New Videos

  • New Photos

  • New Carousels

  • New Text Posts

  • New Other Posts

  • Follower Growth

  • Organic Followers

  • Paid Followers

  • All Page Views

  • Impressions

  • Unique Impressions

  • Video Views

  • Unique Visitors

  • Video Watch Time (Minutes)

Engagement

  • Shares

  • Share Mentions

  • Total Engagements

  • Engagement Rate

  • Clicks

  • Total Reactions

  • Comments

  • Comment Mentions

  • Click-Through Rate (CTR)

LinkedIn
Snapchat Analytics Tool

Snapchat Metrics and Analytics

Overview

  • New Posts

  • Net Subscribers

  • Views

  • Reach

  • Unique Completers

  • Completion Rate

  • Video Watch Time (Minutes)

  • Audience Retention

  • Average View Duration

Engagement

  • Total Engagements

  • Engagement Rate

  • Shares

  • Unique Sharers

  • Viewers from Shares

  • Screenshots

  • Attachment View Time (Minutes)

  • Attachment View Time Per User

  • Attachment Views

  • Attachment Unique Views

  • Attachment View Rate

Audience

  • New Subscribers

Revenue

  • Est. Total Gross Revenue

  • Est. Gross Revenue - Snap Sold

  • Est. Gross Revenue - Partner Sold

  • Total Sold Impressions

  • Sold Impressions - Snap Sold

  • Sold Impressions - Partner Sold

  • eCPM

  • eCPM - Snap Sold

  • eCPM - Partner Sold

Topsnaps

  • Topsnap Views

  • Topsnap Unique Views

  • Topsnap Unique Views Per User

  • Topsnap Watch Time (Minutes)

  • Topsnap Average Watch Time Per User

Snapchat

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